Strategic Analysis Report Essay Example

Strategic Analysis Report Essay Additionally heavy maintenance was consolidated to Avalon and Brisbane with Tullamarine in Melbourne closing by August 2012 (Qantas, 2012). This report considers the position of Qantas as at 1st May 2012 but considers this announcement justification of the report’s recommendations. 2|Page Nav-Star Consultants MGB309: Strategic Management Semester 1, 2012 2 Executive Summary The dynamic nature of the global commercial aviation industry requires organisational structures and strategies that exemplify controls facilitating flexibility and prompt market responsiveness. The industry is heavily influenced via ncreasing global operational expenses, volatility and competition creating numerous challenges for Qantas’ long-term survival. Moreover, constant changes of consumer behaviour, perception and purchasing powers are directly influencing Qantas’ diminishing profit margins alongside high operational expenditure. It is crucial for Qantas’ to optimise opportuniti es and manage complex trade-offs involving value chain and supply chain management (SCM) activities. Numerous mechanisms exist to maximise the differences between perceived value and actual costs of supply chain activities. The key challenges for Qantas are to conceptualise strategies that provide a balance of efficiency and effectiveness. Initial internal and external analyses determined key discrepancies involving Qantas’ direction of global and functional-level strategies. The analyses identified integrated, global standardisation, human resource (HR) and operational strategies as the primary segments to adjust. Key deficiencies arose regarding international competitiveness, terminal/plant consolidation, operational restructure requirements, workforce personnel skill and training enhancements and continual Industrial Relations (IR) disputes. As such, distinct emphasis to Qantas’ management amplified top and middle managerial inadequacies and change requirements. The analysis concluded that Qantas should implement a hybrid strategy through the integration of global standardisation and operational strategies. This combined strategy will address effective controls and policies, enabling cost reductions from non value-adding activities and redirecting capital to value-adding functions, thus effectively progressing Qantas’ strategic objectives towards sustainable practices and growth. |Page Nav-Star Consultants MGB309: Strategic Management Semester 1, 2012 3 Two Potential Strategies The strategic objectives for Qantas’ future intent are to mitigate potential risks. This can be achieved via either a global or functional level strategy. This report analyses the benefits and limitations of these strategies and presents a realistic recommendation for long term strategic sustainability. 3. 1 Global Strategy Gl obal strategy plays a vital role in strengthening organisations such as Qantas (Hill Jones, 2010). We will write a custom essay sample on Strategic Analysis Report specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Strategic Analysis Report specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Strategic Analysis Report specifically for you FOR ONLY $16.38 $13.9/page Hire Writer Through the use of integration and global standardisation Qantas will be able to enhance its operations and increase its aviation market share. These strategies will enhance Qantas’ consumer base, whilst improving customer service outcomes. The implementation of these strategies will enable superior quality service delivery and improved performance against rivals in the aviation industry. 3. 1. 1 Integration Strategy In order to counter strong competition in international markets, increasing importance is placed on Multinational Organisations such as Qantas to integrate its overseas operations. Global Integration Strategy positions organisations like Qantas to gain advantage by geographically dispersing and specialising its operations (Porter, 1986). This localisation results in cost efficiencies and economies of scale improving competitiveness (Mauri, 2003). Qantas operates a vast international network but could take advantage of horizontal integration to build its network in booming markets such as Asia, while offset losses on unpopular routes. This could be achieved by creating wholly owned subsidiaries, joint ventures, or strengthening alliances with partner airlines in the OneWorld program and beyond. Alliance Networks can guide Qantas to recover its losses internationally by leveraging economies of scale generated by code sharing and commercial partnerships (Lawton, 2011). 4|Page Nav-Star Consultants MGB309: Strategic Management Semester 1, 2012 To compete with local hub based carriers such as Singapore Airlines (Singapore) and Emirates (Dubai), Qantas could vertically integrate some ground support and maintenance operations. Such undertakings would allow the Qantas brand to increase competitor cost structures and standardise customer service offerings, by controlling the brand experience from origin to consumption point. . 1. 2 Global Standardisation Strategy A global standardisation strategy aims at reducing costs by having Qantas’s headquarters and SCM activities centralised in Australia, but locating key functions in an optimal global location for that activity (Hill Jones, 2010). Following a Dynamic SWOT analysis undertaken by Nav-Star, it was found that Qantas could reduce operating costs by offshoring certain unskilled maintenance activities to a service centre in Hong Kong. This would allow Qantas to maximise synergies created by its new strategic alliance with China Eastern Airlines (Qantas, 2012). This destination offers labour force competitive advantages due to no minimum wage and advantageous tax rates (Euromonitor, 2010). This would make it suitable for unskilled maintenance work on aircraft, with more technical work being undertaken in Australia to maintain quality standards. Furthermore, offshoring would facilitate excellent career development for Australian Qantas employees as there will be a need to train and monitor a new Asian labour force. Hong Kong is a major Asian hub with a favourable economic and financial climate (Austrade, 2012), as well as being a gateway to China. Currently the Chinese travel market is approximately 300 million. This is believed to grow to 500 million within three years (Qantas, 2012). If this strategy is employed it will reduce costs while creating both synergies and opportunities for further growth. 3. 2 Functional Strategy A functional strategy is advantageous for organisations to achieve superior efficiency, innovation, quality, and customer responsiveness (Jones Hill, 2012). Implementation of functional 5|Page Nav-Star Consultants MGB309: Strategic Management Semester 1, 2012 strategies increases organisational capabilities in terms of resource availability and distinctive competencies. . 2. 1 HR Strategy A HR strategy aims at improving organisational outcomes through enhancing workforce capabilities. Key elements involve organisational development, job enrichment, employee empowerment and increased motivation through intrinsic motivators such as learning and development (Stone, 2010). Following a dynamic SWOT analysis of Qantas, it i s evident that the airline can increase its revenue by reorganising the organisations HR focus. This would be possible through regular training and development of the workforce to satisfy intrinsic motivators. This is essential in light of the recent industrial and economic events (Qantas, 2012). Qantas’ 35,000 workforce personnel are primarily employees in either full-time or part-time positions, however in light of declining profits the movement towards transforming significant positions to a casual employment emerges (Qantas Databook, 2012). This creates numerous challenges for Qantas to ensure a superior level of quality and consistency across personnel divisions. The foremost segments subjective to this movement are ground staff, cabin crew, QCatering and Qantas Freight services (Qantas Media Releases, 2012). Given the dynamic nature of Qantas’ consumer base, employee training programs need to be tailored to adapt to the changing needs of customers. This is particularly relevant in the international arena, as this is where Qantas’ strategy needs to be enhanced to achieve industry differentiation and growth in emerging markets (Qantas, 2012). 3. 2. 2 Operational Strategy Management teams use operational strategies to effectively manage upstream and downstream value and supply chain activities in a cost-efficient manner. Hence, emphasis on 6|Page Nav-Star Consultants MGB309: Strategic Management Semester 1, 2012 roductivity maximisation of resource-based bundling emerges via the capitalisation and operational restructuring of functional tactics and time specifications (Hanson, Hitt, Ireland Hoskisson, 2011). Qantas’ adverse internal and external environments are underpinned by operational expenses. These variables have forced the company to adopt cost reduction and low cost structure activities (Sharma Fisher, 1997). According to Qantas’ Databook (2012) cost price increases in operational activities (i. e. rising fuel prices, labour disputes, and replicated maintenance facilities) erode profit margins. This represents potential inefficiencies and weaknesses within Qantas’ internal management controls. Qantas CEO Alan Joyce announced in March 2012 the company’s strategic intent is to reduce costs without causing significant declines in revenue (Qantas Media Releases, 2012). A dynamic SWOT analysis identified for Qantas to negate and transpose limitations into positive company attributes. Qantas’ operational strategy should focus upon inefficiencies within Qantas’ supply and value chains thus requiring implementing increased controls. This measure would involve the coordination of activities directly attributed to horizontally and vertically integrated functions. Such measures would reaffirm a distinct organisational structure whilst ascertaining and securing improved efficiency, cost controls, environmental adaptability and profitability. Lin, Zu-Hsu Gibbs (2008), Gandolfi Hassoun (2010) and Buckingham Loomba (2001) assert effective operational restructuring to involve SWOT decision-making processes regarding cost structure reductions where value-adding functions are emphasised. These activities involve Reduction-In-Force (RIF) primarily concerning workforce size, skill requirements, employee flexibility, continuous improvement and activity-based costing initiatives. Additionally a SCM focus identifies supplier selection, procurement, inbound/outbound logistics, indirect materials, plant capacity and locations is a foremost facet of operational expenses providing avenues for reductions (Monczka, Handfield, Giunipero Patterson, 2011). Qantas should reassess the margins of each activity impacting the value-adding functions for increased |Page Nav-Star Consultants MGB309: Strategic Management Semester 1, 2012 company profits. As global economic uncertainty remains a primary concern in management strategic decisions the ability to respond effectively and integrate specified functional-level and operational strategies remains critical to long-term survival and profitability (Hanson, Hitt, Ireland Hoskisson, 2011). 4 Comparison and Evaluation Strategy One Strate gy Two Feasibility substantial it can financial Qantas’s value chain activities represent by significant financial assets involving firm Feasibility Qantas resources possesses which leverage centralising its activities to its Australian infrastructure, SCM activities and highly headquarters, while offshoring non value skilled and specialised workforce personnel. adding functions such as maintenance. The As diversification workforce and scale ease of of such, through extensive employee Qantas’s development programmes (i. e. emphasis on global employee flexibility initiatives), SCM enables transference across the company. Further, streamlined cost structure improvements there is surplus cheap labour available in and internal communications will entice the both Asian destinations to make the strategy workforce to remain vibrant and instantly implementable with the use of knowledgeable. strategic partner airlines. Desirability Desirability Centralizing activities at the Australian Implementation of the HR strategy alongside headquarters will enable the company to increased transparency involving functions reduce its operating costs. By offshoring and related profit margins will increase the upstream and downstream operations to airline’s efficiency, quality of services, other locations globally, the airline will technological advancements and innovation, benefit from low cost materials and cheap thereby attracting more customers and labour, thus reducing its overall costs of retaining existing ones. This will increase the 8|Page Nav-Star Consultants MGB309: Strategic Management Semester 1, 2012 manufacture and maintenance. company’s revenues and overall financial performance. Risks Risks Risks include cross cultural barriers, socio Risks include associated costs and potential economic and localised geo-political employee resistances to operational changes enhanced training and uncertainty. Given that the airlines will alongside offshore its activities across different development programmes. Moreover the locations globally, there is a risk of Australian operational and HR strategies should both industrial increased relations awareness issues. of Moreover, directly and indirectly forecast customer corporate needs and demand to determine accurate mechanisms. Thus enabling responsibility challenges including perceived budgeting versus actual human rights violations. capital to be directed along the value chain proportionally. Table 1 – Formulated Strategies 5 Recommendations Nav-star Consultants recommends that Qantas adopts Strategy One, an integrated global standardisation strategy, and Strategy Two, operational strategy. This will be implemented by leveraging the formidable financial and human resources of the company, thus redirecting capital where it’s needed to drive strategic change. This involves offshoring maintenance activities to Hong Kong to engage a leaner cost structure. This strategy will be supported internally by realigning its supply chain capabilities to locations that are more value oriented (Hill Jones, 2010). Further, both upstream and downstream activities will be refocused on more profitable flight routes, ground operations and strategic partner alliances. By utilising this integrated strategy, Qantas will maintain a flexible competitive advantage in the global airline industry. 9|Page Nav-Star Consultants MGB309: Strategic Management Semester 1, 2012 . 1 Distinguish from Competition For Qantas to remain competitive in both domestic and, more importantly, the international arena, a focus on providing value added services that differentiate from the competition is vital. Firstly, it is recommended that Qantas reviews its international network of destinations to divest from unprofitable flight routes and replacing these with arrangements using str ategic alliance partners. This will also include an inevitable RIF that will focus on optimising workforce size and up skilling or cross training displaced employees (Noe Winkler, 2009). These optimisations allow Qantas to distinguish itself from its competitors by providing a leaner and more skilled workforce. Secondly, Qantas will need to consider integrating ground operations and supply chain activities to gain greater control of cost efficiencies, as well as reducing access for key competitors in foreign hubs (McCarthy-Byrne Mentzer, 2011). This will be achieved by utilising existing and new strategic partnerships and the establishment of new support facilities in the most value added location, Hong Kong. Any opportunity for the establishment of a wholly owned foreign subsidiary should seriously be considered. By integrating operations and activities, Qantas can remain adaptive to competitive pressures and distinguish its brand. 5. 2 Two Key Elements Two key elements in regards to Qantas’ implementation of its integrated strategy are, firstly, the Australian industrial relation consequences that may arise from the perception that Qantas is offshoring Australian jobs. Secondly, the importance of maintaining Qantas’ exceptional brand image regarding quality across maintenance and customer service. In order to prepare for likely industrial disputes, an extensive program of cross training and up skilling should be provided to employees who may be affected by this strategic reorientation. This will form a part of a risk mitigation strategy which will also reduce the dependence on domestic labour, of which industrial disputes will have the greatest impact (Balnave, Brown, 10 | P a g e Nav-Star Consultants MGB309: Strategic Management Semester 1, 2012 Maconachie Stone, 2009). Further, internal and external public relation campaigns should be commenced to educate and reassure all stakeholders of Qantas. For Qantas to maintain its exceptional quality reputation and to further build its quality perception in the market, it will be important to present the changing strategic direction of the organisation as an opportunity for portfolio growth. This will lead to greater opportunities for Qantas employees both domestically and abroad. Additionally, through the use of investment in technology and training, Qantas can reduce costs and implement its strategic plan without compromising quality perception. 5. 3 Boundary Condition The recommended integrated global standardisation and operational strategy exemplifies distinct benefits, company differentiation and competitive advantages. A PESTEL analysis identified the foremost determinant critical to ongoing implementation processes and success regards geoeconomic influences. Additional PESTEL characteristics are exhibited in Appendix 2. Bilgin (2010) asserts for Qantas to effectively intensify its international operations and presence incorporating geo-economic risks into strategic planning is vital. Schlevogt (2001) outlines key variables and success factors as company financial reserves; supply and value chain productions; workforce personnel; technological and research developments; transportation capabilities; trade opportunities and international politics. Moreover, as numerous value-adding resources are sourced from international markets, foreign government political, trade and socio-economic policies are shaping the pace and course of global interactions and transactions. Numerous markets have experienced unsustainable practices via diminished growth strategies for labour market competition, increase export and investment ventures abroad and displacement through automation (Eun Resnick, 2011 Madura, 2010). These shortfalls, provide opportunities for Qantas to attain the under-utilised resources in these markets as capital outlay would be minimal compared to domestic market resource costs. These geo-economic characteristics are significant variables to Qantas’ overall business strategy, longevity and growth. As Nav-Star’s recommendation emphasises offshoring to emerging 11 | P a g e Nav-Star Consultants MGB309: Strategic Management Semester 1, 2012 Asian markets, increasing global economic and political uncertainty plagues the international arena. This directly affects Qantas’ reach and places pressures on strategic alliances and offshoring facilities to remain viable as commercial competition between multinationals is becoming more intense. Three significant and damaging economic collapses have occurred globally over the past 15 years altering political aspirations towards integration economies and globalisation, thus amending regulatory policies creating potential trade and capital investment ventures. Such obstacles include price volatility, fiscal imbalances, income disparities, structural employment and financial borrowing capabilities (Eun Resnick, 2011). Qantas’ supply and value chain activities are key success factors creating avenues for future revenue growth and profits via creating new markets utilising existing consumer bases. A specific focus on alignment of company culture simultaneously with operational excellence will create Qantas various product portfolio opportunities. Avenues to achieve this objective involve continual technological updates to improve operational efficiency via streamlining value chain activities and managing human resources. The nature of Qantas’ international and domestic endeavours instigates sophisticated and complex strategic planning and policies that address and mitigate geo-economic risks. As Qantas continues to consolidate maintenance hubs (Qantas Media Releases, 2012), effective HR programmes addressing highly skilled and motivated personnel are crucial. Strategic Analysis Report Essay Example Strategic Analysis Report Essay Additionally heavy maintenance was consolidated to Avalon and Brisbane with Tullamarine in Melbourne closing by August 2012 (Qantas, 2012). This report considers the position of Qantas as at 1st May 2012 but considers this announcement justification of the report’s recommendations. 2|Page Nav-Star Consultants MGB309: Strategic Management Semester 1, 2012 2 Executive Summary The dynamic nature of the global commercial aviation industry requires organisational structures and strategies that exemplify controls facilitating flexibility and prompt market responsiveness. The industry is heavily influenced via ncreasing global operational expenses, volatility and competition creating numerous challenges for Qantas’ long-term survival. Moreover, constant changes of consumer behaviour, perception and purchasing powers are directly influencing Qantas’ diminishing profit margins alongside high operational expenditure. It is crucial for Qantas’ to optimise opportunities and manage complex trade-offs involving value chain and supply chain management (SCM) activities. Numerous mechanisms exist to maximise the differences between perceived value and actual costs of supply chain activities.The key challenges for Qantas are to conceptualise strategies that provide a balance of efficiency and effectiveness. Initial internal and external analyses determined key discrepancies involving Qantas’ direction of global and functional-level strategies. We will write a custom essay sample on Strategic Analysis Report specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Strategic Analysis Report specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Strategic Analysis Report specifically for you FOR ONLY $16.38 $13.9/page Hire Writer The analyses identified integrated, global standardisation, human resource (HR) and operational strategies as the primary segments to adjust. Key deficiencies arose regarding international competitiveness, terminal/plant consolidation, operational restructure requirements, workforce personnel skill and training enhancements and continual Industrial Relations (IR) disputes.As such, distinct emphasis to Qantas’ management amplified top and middle managerial inadequacies and change requirements. The analysis concluded that Qantas should implement a hybrid strategy through the integration of global standardisation and operational strategies. This combined strategy will address effective controls and policies, enabling cost reductions from non value-adding activities and redirecting capital to value-adding functions, thus effectively progressing Qantas’ strategic objectives towards sustainable practices and growth. |Page Nav-Star Consultants MGB309: Strategic Management Semester 1, 2012 3 Two Potential Strategies The strategic objectives for Qantas’ future intent are to mitigate potential risks. This can be achieved via either a global or functional level strategy. This report analyses the benefits and limitations of these strategies and presents a realistic recommendation for long term strategic sustainability. 3. 1 Global Strategy Global strategy plays a vital role in strengthening organisations such as Qantas (Hill Jones, 2010).Through the use of integration and global standardisation Qantas will be able to enhance its operations and increase its aviation market share. These strategies will enhance Qantas’ consumer base, whilst improving customer service outcomes. The implementation of these strategies will enable superior quality service delivery and improved performance against rivals in the aviation industry. 3. 1. 1 Integration Strategy In order to counter strong competition in international markets, increasing importance is placed on Multinational Organisations such as Qantas to integrate its overseas operations.Global Integration Strategy positions organisations like Qantas to gain advantage by geographically dispersing and specialising its operations (Porter, 1986). This localisation results in cost efficiencies and economies of scale improving competitiveness (Mauri, 2003). Qantas operates a vast international network but could take advantage of horizontal integration to build its network in booming markets such as Asia, while offset losses on unpopular routes. This could be achieved by creating wholly owned subsidiaries, joint ventures, or strengthening alliances with partner airlines in the OneWorld program and beyond.Alliance Networks can guide Qantas to recover its losses internationally by leveraging economies of scale generated by code sharing and commercial partnerships (Lawton, 201 1). 4|Page Nav-Star Consultants MGB309: Strategic Management Semester 1, 2012 To compete with local hub based carriers such as Singapore Airlines (Singapore) and Emirates (Dubai), Qantas could vertically integrate some ground support and maintenance operations. Such undertakings would allow the Qantas brand to increase competitor cost structures and standardise customer service offerings, by controlling the brand experience from origin to consumption point. . 1. 2 Global Standardisation Strategy A global standardisation strategy aims at reducing costs by having Qantas’s headquarters and SCM activities centralised in Australia, but locating key functions in an optimal global location for that activity (Hill Jones, 2010). Following a Dynamic SWOT analysis undertaken by Nav-Star, it was found that Qantas could reduce operating costs by offshoring certain unskilled maintenance activities to a service centre in Hong Kong. This would allow Qantas to maximise synergies created by its new strategic alliance with China Eastern Airlines (Qantas, 2012).This destination offers labour force competitive advantages due to no minimum wage and advantageous tax rates (Euromonitor, 2010). This would make it suitable for unskilled maintenance work on aircraft, with more technical work being undertaken in Australia to maintain quality standards. Furthermore, offshoring would facilitate excellent career development for Australian Qantas employees as there will be a need to train and monitor a new Asian labour force. Hong Kong is a major Asian hub with a favourable economic and financial climate (Austrade, 2012), as well as being a gateway to China. Currently theChinese travel market is approximately 300 million. This is believed to grow to 500 million within three years (Qantas, 2012). If this strategy is employed it will reduce costs while creating both synergies and opportunities for further growth. 3. 2 Functional Strategy A functional strategy is advantageous for organisations to achieve superior efficiency, innovation, quality, and customer responsiveness (Jones Hill, 2012). Implementation of functional 5|Page Nav-Star Consultants MGB309: Strategic Management Semester 1, 2012 strategies increases organisational capabilities in terms of resource availability and distinctive competencies. . 2. 1 HR Strategy A HR strategy aims at improving organisational outcomes through enhancing workforce capabilities. Key elements involve organisational development, job enrichment, employee empowerment and increased motivation through intrinsic motivators such as learning and development (Stone, 2010). Following a dynamic SWOT analysis of Qantas, it is evident that the airline can increase its revenue by reorganising the organisations HR focus. This would be possible through regular training and development of the workforce to satisfy intrinsic motivators.This is essential in light of the recent industrial and economic events (Qantas, 2012). Qantas’ 35,000 workforce personnel are primarily employees in either full-time or part-time positions, however in light of declining profits the movement towards transforming significant positions to a casual employment emerges (Qantas Databook, 2012). This creates numerous challenges for Qantas to ensure a superior level of quality and consistency across personnel divisions. The foremost segments subjective to this movement are ground staff, cabin crew, QCatering and Qantas Freight services (Qantas Media Releases, 2012).Given the dynamic nature of Qantas’ consumer base, employee training programs need to be tailored to adapt to the changing needs of customers. This is particularly relevant in the international arena, as this is where Qantas’ strategy needs to be enhanced to achieve industry differentiation and growth in emerging markets (Qantas, 2012). 3. 2. 2 Operational Strategy Management teams use operational strategies to effectively manage upstream and downstream value and supply chain activities in a cost-efficient manner. Hence, emphasis on 6|Page Nav-Star Consultants MGB309: Strategic Management Semester 1, 2012 roductivity maximisation of resource-based bundling emerges via the capitalisation and operational restructuring of functional tactics and time specifications (Hanson, Hitt, Ireland Hoskisson, 2011). Qantas’ adverse internal and external environments are underpinned by operational expenses. These variables have forced the company to adopt cost reduction and low cost structure activities (Sharma Fisher, 1997). According to Qantas’ Databook (2012) cost price increases in operational activities (i. e. rising fuel prices, labour disputes, and replicated maintenance facilities) erode profit margins.This represents potential inefficiencies and weaknesses within Qantas’ internal management controls. Qantas CEO Alan Joyce announced in March 2012 the company’s strategic intent is to reduce costs without causing significant declines in revenue (Qantas Media Releases, 2012). A dynamic SWOT analysis identified for Qantas to negate and transpose limitations into positive company attributes. Qantas’ operational strategy should focus upon inefficiencies within Qantas’ supply and value chains thus requiring implementing increased controls.This measure would involve the coordination of activities directly attributed to horizontally and vertically integrated functions. Such measures would reaffirm a distinct organisational structure whilst ascertaining and securing improved efficiency, cost controls, environmental adaptability and profitability. Lin, Zu-Hsu Gibbs (2008), Gandolfi Hassoun (2010) and Buckingham Loomba (2001) assert effective operational restructuring to involve SWOT decision-making processes regarding cost structure reductions where value-adding functions are emphasised.These activities involve Reduction-In-Force (RIF) primarily concerning workforce size, skill requirements, employee flexibility, continuous improvement and activity-based costing initiatives. Additionally a SCM focus identifies supplier selection, procurement, inbound/outbound logistics, indirect materials, plant capacity and locations is a foremost facet of operational expenses providing avenues for reductions (Monczka, Handfield, Giunipero Patterson, 2011). Qantas should reassess the margins of each activity impacting the value-adding functions for increased |Page Nav-Star Consultants MGB309: Strategic Management Semester 1, 2012 company profits. As global economic uncertainty remains a primary concern in management strategic decisions the ability to respond effectively and integrate specified functional-level and operational strategies remains critical to long-term survival and profitability (Hanson, Hitt, Ireland Hoskisson, 2011). 4 Comparison and Evaluation Strategy One Strategy Two Feasibility substantial it can financial Qantas’s value chain activities represent by significant financial assets involving firmFeasibility Qantas resources possesses which leverage centralising its activities to its Australian infrastructure, SCM activities and highly headquarters, while offshoring non value skilled and specialised workforce personnel. adding functions such as maintenance. The As diversification workforce and scale ease of of such, through extensive employee Qantas’s development programmes (i. e. emphasis on global employee flexibility initiatives), SCM enables transference across the company.Further, streamlined cost structure improvements there is surplus cheap labour available in and internal communications will entice the both Asian destinations to make the strategy workforce to remain vibrant and instantly implementable with the use of knowledgeable. strategic partner airlines. Desirability Desirability Centralizing activities at the Australian Implementation of the HR strategy alongside headquarters will enable the company to increased transparency involving functions reduce its operating costs.By offshoring and related profit margins will increase the upstream and downstream operations to airline’s efficiency, quality of services, other locations globally, the airline will technological advancements and innovation, benefit from low cost materials and cheap thereby attracting more customers and labour, thus reducing its overall costs of retaining existing ones. This will increase the 8|Page Nav-Star Consultants MGB309: Strategic Management Semester 1, 2012 manufacture and maintenance. company’s revenues and overall financial performance. Risks RisksRisks include cross cultural barriers, socio Risks include associated costs and potential economic and localised geo-political employee resistances to operational changes enhanced training and uncertainty. Given that the airlines will alongside offshore its activities across different development programmes. Moreover the locations globally, there is a risk of Australian operational and HR strategies should both industrial increased relations awareness issues. of Moreover, directly and indirectly forecast customer corporate needs and demand to determine accurate mechanisms.Thus enabling responsibility challenges including perceived budgeting versus actual human rights violations. capital to be directed along the value chain proportionally. Table 1 – Formulated Strategies 5 Recommendations Nav-star Consultants recommends that Qantas adopts Strategy One, an integrated global standardisation strategy, and Strategy Two, operational strategy. This will be implemented by leveraging the formidable financial and human resources of the company, thus redirecting capital where it’s needed to drive strategic change.This involves offshoring maintenance activities to Hong Kong to engage a leaner cost structure. This strategy will be supported internally by realigning its supply chain capabilities to locations that are more value oriented (Hill Jones, 2010). Further, both upstream and downstream activities will be refocused on more profitable flight routes, ground operations and strategic partner alliances. By utilising this integrated strategy, Qantas will maintain a flexible competitive advantage in the global airline industry. 9|Page Nav-Star Consultants MGB309: Strategic Management Semester 1, 2012 . 1 Distinguish from Competition For Qantas to remain competitive in both domestic and, more importantly, the international arena, a focus on providing value added services that differentiate from the competition is vital. Firstly, it is recommended that Qantas reviews its international network of destinations to divest from unprofitable flight routes and replacing these with arrangements using strategic alliance partners. This will also include an inevitable RIF that will focus on optimising workforce size and up skilling or cross training displaced employees (Noe Winkler, 2009).These optimisations allow Qantas to distinguish itself from its competitors by providing a leaner and more skilled workforce. Secondly, Qantas will need to consider integrating ground operations and supply chain activities to gain greater control of cost efficiencies, as well as reducing access for key competitors in foreign hubs (McCarthy-Byrne Mentzer, 2011). This will be achieved by utilising existing and new strategic partnerships and the establishment of new support facilities in the most value added location, Hong Kong.Any opportunity for the establishment of a wholly owned foreign subsidiary should seriously be considered. By integrating operations and activities, Qantas can remain adaptive to competitive pressures and distinguish its brand. 5. 2 Two Key Elements Two key elements in regards to Qantas’ implementation of its integrated strategy are, firstly, the Australian industrial relation consequences that may arise from the perception that Qantas is offshoring Australian jobs. Secondly, the importance of maintaining Qantas’ exceptional brand image regarding quality across maintenance and customer service.In order to prepare for likely industrial disputes, an extensive program of cross training and up skilling should be provided to employees who may be affected by this strategic reorientation. This will form a part of a risk mitigation strategy which will also reduce the dependence on domestic labour, of which industrial disputes will have the greatest impact (Balnave, Brown, 10 | P a g e Nav-Star Consultants MGB309: Strategic Management Semester 1, 2012 Maconachie Stone, 2009). Further, internal and external public relation campaigns should be commenced to educate and reassure all stakeholders of Qantas.For Qantas to maintain its exceptional quality reputation and to further build its quality perception in the market, it will be important to present the changing strategic direction of the organisation as an opportunity for portfolio growth. This will lead to greater opportunities for Qantas employees both domestically and abroad. Additionally, through the use of investment in technology and training, Qantas can reduce costs and implement its strategic plan without compromising quality perception. 5. 3 Boundary ConditionThe recommended integrated global standardisation and operational strategy exemplifies distinct benefits, company differentiation and competitive advantages. A PESTEL analysis identified the foremost determinant critical to ongoing implementation processes and success regards geoeconomic influences. Additional PESTEL characteristics are exhibited in Appendix 2. Bilgin (2010) asserts for Qantas to effectively intensify its international operations and presence incorporating geo-economic risks into strategic planning is vital.Schlevogt (2001) outlines key variables and success factors as company financial reserves; supply and value chain productions; workforce personnel; technological and research developments; transportation capabilities; trade opportunities and international politics. Moreover, as numerous value-adding resources are sourced from international markets, foreign government political, trade and socio-economic policies are shaping the pace and course of global interactions and transactions.Numerous markets have experienced unsustainable practices via diminished growth strategies for labour market competition, increase export and investment ventures abroad and displacement through automation (Eun Resnick, 2011 Madura, 2010). These shortfalls, provide opportunities for Qantas to attain the under-utilised resources in these markets as capital outlay would be minimal compared to domestic market resource costs. These geo-economic characteristics are significant variables to Qantas’ overall business strategy, longevity and growth. As Nav-Star’s recommendation emphasises offshoring to emerging 11 | P a g e Nav-Star ConsultantsMGB309: Strategic Management Semester 1, 2012 Asian markets, increasing global economic and political uncertainty plagues the international arena. This directly affects Qantas’ reach and places pressures on strategic alliances and offshoring facilities to remain viable as commercial competition between multinationals is becoming more intense. Three significant and damaging economic collapses have occurred globally over the past 15 years altering political aspirations towards integration economies and globalisation, thus amending regulatory policies creating potential trade and capital investment ventures.Such obstacles include price volatility, fiscal imbalances, income disparities, structural employment and financial borrowing capabilities (Eun Resnick, 2011). Qantas’ supply and value chain activities are key success factors creating avenues for future revenue growth and profits via creating new markets utilising existing consumer bases. A specific focus on alignment of company culture simultaneously with operational excellence will create Qantas various product portfolio opportunities.Avenues to achieve this objective involve continual technological updates to improve operational efficiency via streamlining value chain activities and managing human resources. The nature of Qantas’ international and domestic endeavours instigates sophisticated and complex strategic planning and policies that address and mitigate geo-economic risks. As Qantas continues to consolidate maintenance hubs (Qantas Media Releases, 2012), effective HR programmes addressing highly skilled and motivated personnel are crucial.

buy custom Inflammation and Neuronal Degeneration essay

buy custom Inflammation and Neuronal Degeneration essay ) How the complement cascade participates in neural disease and precipitates injury. The complement system helps antibodies and other immune cells to destroy pathogens from an organism. It forms part of the immune system that does not change and an individual is born with it. The system and part of the innate immunity can also act together with the adaptive immunity. The complement system is made up of a number of proteins found in the circulatory system, synthesized by the liver, and circulates as inactive precursors also called pro-proteins. When the system is stimulated by one of several triggers, proteases cleave certain proteins to release cytokines and start an amplifying cascade of more cleavages (Boglio 89). The result of the activation cascade is a large amplification of the response and activation of the membrane attack complex. Many proteins and fragments make up the system, including receptors in the cell membrane and proteins in serum all of which make up about 5%of globulin in serum. Three pathways initialize the system: the mannose binding lectin pathway, classical pathway, alternative pathway (Rother 68). The main features of the system are lysis which involves rupturing membranes of foreign cells, Opsonization which is enhancing phagocytosis of antigens, clumping of antigen-bearing agents, Chemotaxis where there is an attraction of macrophages and neutrophils. Complement opsonins for example, Clq and C3b interact with surface complement receptors to promote phagocytosis while complement anaphylatoxins C3a and C5a initiate local pro-inflammatory responses that contribute to the protection of the host. Activation of the system to a higher extent has been thought to promote injury to tissues. There is evidence showing that the system is implicated in the pathogenesis of several neurological disorders including the human demyelinating disease multiple sclerosis and experimental allergic encephalomyelitis. Deposition of complement proteins correlates with areas of demyelination and axonal loss observed in EAE and complement inhibition ameliorates disease. However, the precise mechanisms underlying complement-mediated damage are still largely unknown (Alt 98). The recent use of transgenic animals is beginning to make it clear on the significant additions of the different complement activation pathways in the pathogenesis of experimental demyelin ation. Although the liver is the major source of complement, glial cells and neurons in the CNS can produce most of the 30 different proteins that make up the complex complement cascade. C1q, mannose binding lectin, and C3 stimulate the activation and chemotaxis of inflammatory cells, promote phagocytosis, and facilitate lysis by the membrane attack complex and Levels of complement components are increased in Huntington's disease (HD) Complement activation products, including the membrane attack complex, colocalize with amyloid plaques and tangle-bearing neurons in Down's syndrome. Using differential mRNA display, C1q B-chain mRNA was found to be strongly increased in an experimental model of prion disease (Rother 23). Complement activation can lead to the formation of C3 convertases, multiprotein enzyme complexes that cleave the secreted complement factor C3 into C3a and C3b. The C3a can promote chemotaxis of phagocytic cells. C3b binds covalently to acceptor molecules, initiating formation of the MAC and cell destruction. C3b deposition starts the phagocytosis process of the complement system through receptors that are found on macrophages. Host cells are normally covered from complement activation and self to self attacks by complement proteins bound on the membranes that regulate the system. Whether complement activation in neurodegenerative disorders represents an appropriate injury response or results from an impairment of these regulatory systems remains to be determined (Sherwood 61). 2) The role of the complement cascade in neural disease and injury precipitation. Inflammation is recognized in science as a protective response by a host to injury that has occurred due to physical trauma or infections by pathogenic organisms. It is characterized by features of swelling, redness, pain and heat. But despite its protective role, it also has diverse side effects on the host due to mediators released during this process (Blass 98). In the central nervous system, inflammation is implicated in a wide array of disease pathogenesis including diseases like schizophrenia, Alzheimers, Parkinsons disease and Amyotrophic Lateral Sclerosis. The inflammatory mediators implicated in the pathogenesis include adhesion molecules, complement system, cyclooxygenase system (both the enzymes and products) and cytokines. All the above mentioned components of the inflammatory pathway play a critical role not only in the defensive aspect of the process but also the injurious and albeit unwanted consequence therein. In the central nervous system, they are implicated in the neuronal injury that is a distinct characteristic of all the above mentioned diseases. This is due to the fact that years of research have shown that they are increased in levels in patients with the mentioned conditions. This fact cannot be debated since the use of therapeutic inflammatory modulators has shown success in neurodegenerative conditions such as multiple sclerosis (Blass 89). Although inflammation is essentially a protective event, it may lead to damage of host tissue around the site of the inflammation. For one to unerstand how the injury occurs, it is vital that one knows the events in inflammation. During tissue injury, either due to trauma or the offending toxins released by pathogens that have infected the host, the body releases an array of chemicals meant to carry out certain protective roles. The roles include; to recruit a large number white blood cells to the site of the event thus stopping the infection or preventing its further progression, to increase the blood flow to the affected region thus bringing more nutrition (oxygen and glucose) to the affected tissues and aid in removal of accumulated toxins, and to cause an increase in the size of the tissues (swelling) thus creating a walled off area from the rest of the surrounding tissue that is not affected. The chemicals/mediators that carry out this functions include; cytokines, Prostranoids, Kinins, substance P, Histamine, Serotonin and Nitrous Oxide ( Cutler 15). Cytokines are a family of chemicals that are key in the mediation of the inflammatory process. They are divided into interleukins and interferon. Further divided into those that enhance cellular immune responses, type 1 (IFN-, TGF-, etc.), and type 2 (IL-4, IL-10, IL-13) for antibody (Neal.R. 102). The brain has very distinct and unique features when it comes to inflammation and its response to inflammatory insults. The brain is described as an immunologically privileged site and the tight junctions of the cerebral vasculature prevent large molecules and cells from entering. The brain is also tightly confined in the cranium thus according very limited space for brain tissue swelling. Inflammation in the central nervous system has been implicated in both acute and chronic diseases. Most neurodegenerative central nervous system diseases are due to chronic inflammation. Multiple sclerosis, for example, is one of the most common of these diseases. The exact etiopathogenesis of this disease has not been fully unraveled (Wiley-Blackwell 45). But years of research have shown that inflammation has a key role to play, that of the autoimmune type. Evidence points to autoimmune condition that leads to T-cell activation and deactivation of suppressor T-cells leading to invasion of the central nervous system by the T-cells and macrophages (Prat et al. 2002). This leads to axonal demyelination, consequent degeneration and plaque formation. Both clinical studies and experimental studies (in mice immunized against myelin basic protein) have shown increased levels of TNF-alpha and INF-gamma, which are directly toxic to oligodendrocytes. These, effect on neurons, have been shown clinically. The autoimmune condition that causes release of these harmful cytokines has a snowball effect. The above cytokines lead to stimulation and production of more cytokine, therefore, leading to further disease progression and neurodegeneration. 3) The advantages and disadvantages of pharmacotherapeutics that target adhesion molecules and leukocytic infiltration into the CNS, such as in MS-spectrum disorders. The goal of pharmacotherauptic drugs acting in the CNS is to diminish or breakdown certain immune responses that are triggering by Multiple Sclerosis, while also causing minor side-effects, and not having to weaken the immunity of the body. Multiple sclerosis an autoimmune disease dealing with immune action targeted against central nervous system antigens (Sherwood 67). It is the most common inflammatory-demyelinating diseases targeting the CNS. With the support of the immune system participation in the progress of MS has grown, trials of many different new therapies to suppress the immune response and even alter the system are being conducted. Most therapies are still experimental. Data of recent randomized clinical trials are showing that immunosuppressive drugs that target adhesion molecules and leukocyte infiltration and methods can encouragingly affect the progress of Multiple Sclerosis. Toxic side effects often prevent their overall use. Immunosuppression of the host leaves the patient prone to a number of opportunistic infections. Amongst the many demyelinating conditions that have an effect on the CNS, those induced by an inflammatory process come out because of their relevance. The well described inflammatory-induced demyelinating condition is multiple sclerosis, but the immunity system response is a frequent pathogenic mechanism in less common diseases for example acute disseminated encephalomyelitis. Hence, changing of the immune system response is likely to be a best therapeutic choice. The introduction of these pharmacotherauputic agents has dramatically changed how neuro-degenerative diseases can be treated. These agents are immune-modulators, which in essence means, they can change the functioning of your immune system by suppressing or increasing in built immune responses. The more specific the specific target to be blocked is, the less the effect is to the other bodily functions, making the agent more effective. With the use of these agents in neuro-degenerative treatment, serious side-effects from treatment with the agents have been documented; even deaths have been noted with their usage. If there was a preexisting disease, such as tuberculosis or other serious diseases, the risk for severe side-effects from their therapy with these agents increases. Some research has shown their capabilities for increasing cancer through their actions on the body's immunity. Research into these drugs is still continuous and ongoing on the manny disadvantages as their long time use has not yet been documented (Alt 56). Pharmacotherapeutic therapy is very expensive and most times not a probable treatment choice. Their use is limited to those who can afford. Those agents that are approved for use in treating patients with neuro-degenerative diseases can be divided into three types: tumor necrosis factor-alpha inhibitors which block the chemical messengers, T cell modulators that get the T cells and cytokine inhibitors that block specific intercellular connections and all this block leukocyte infiltration and cell adhesions (Lezonni 56). Any increase in strength of multiple sclerosis drugs could affect with the protective immunosurveillance of the central nervous system. One probable impact is an increased prevalence of opportunistic diseases. An increased surveillance for central nervous system infections in the prospect of immunosuppression is important to avoid major side-effects (lezonni 78). Many of these drugs are very helpful in controlling some of these neuro-degenerative diseases, but due to the many side-effects their use is still debatable. 4) Promising targets of therapeutics to be used in treatment of neuroimmunological disorders and the possible impact of such therapeutics on disease progression. Research has been ongoing into the possible development of neurodegenerative disorders treatments. But the main hurdle most researchers face lies in the thin line between the helpful and detrimental effects of inflammation. Delineating these two has proved to be a major headache to researchers. Another major setback is the inability of scientists to be able to identify which specific inflammatory mediators are involved, and the role they play in the different types of acute or chronic inflammatory diseases. In acute central nervous system injury, for example stroke or brain injury, there is a lot of literature available on the specific types of mediators involved and their role. Most of this data was obtained from experimental rodent studies (Sluis 44). In acute injury, research has shown that general anti-inflammatory therapy is helpful in the prevention of serious brain injury. Drugs like aspirin and Statins have been shown to help in management of the above mentioned injuries. Although Statins are known to exert their effects on cholesterol and aspirin on coagulation, most schools of thought do not dispute their anti-inflammatory effect as contributory (John P 42). Apart from these well established drugs in use, research is ongoing to develop drugs that are more specific and target certain mediators. For example, a drug targeting interleukin-1(IL-1) is already in early safety trials and so far no adverse drug reactions have been reported. This drug, interleukin-1 receptor antagonist (IL-1RA), is being used to reduce levels of IL-1 during inflammation. Interleaukin-1 has been shown to be in increased levels in acute neurodegenaration. It has also been shown to play a role in fever development following brain injury (fever is very common and is detrimental sequelae of brain damage). By decreasing the levels of interleaukin-1, the drug is aimed at reducing the intensity of the inflammatory response and reducing the development of fever. Though this drug has shown so much promise, the main setback is that it is a large molecule and its bioavailability in the brain is reduced since the brain blood barrier keeps most of it out. Researchers are trying to circumvent this short coming by employing cleavage enzymes, soluble receptors and inhibition of expression (Robin Thorpe 67). Apart from targeting interleukin-1, other cytokines can also be targeted and modulated using pharmacological agents. Research on this front is still poorly advanced, but it is still a very promising one. Cytokines like tumor necrosis factor-alpha (TNF-alpha) and interleukin-6 (IL-6), which are widely known to be involved in central nervous system inflammation, can also be targeted. They can either be targeted by employing receptor antagonists or enzyme inhibitors. This would consequently lead to a diminished inflammatory response. Apart from pro-inflammatory cytokines, another target site can be anti-inflammatory cytokines like interleukin-10, interferon-beta (IFN-beta) and transforming growth factor-beta amongst others. The data on just how much neuroprotection they accord are very limited, but facts point to their ability to reduce inflammation in the brain (Robin Thorpe 106). Pharmacological agents can be developed either as analogs of these chemicals or by increasing their production through enzyme activities. The inflammatory process can also be targeted by preventing activation of microglia cells. Microglias are types of glial cells that are macrophages in the spinal cord and the brain. They are thus the primary form of active immunological defense in the central nervous system. When activated, they take an amoeboid shape and release cytokines and other inflammatory mediators that lead to neuron degeneration (Blass 100). This modulation can be achieved be achieved by Inhibition of activation, Regulation of chemokine receptor, Inhibition of amyloid deposition and Inhibition of cytokine synthesis. These are just but a few of the targets than can be isolated in the neuroimmflammatory pathway and appropriately modulated to reduce neuronal destruction in neurodegenerative process. By modulating the inflammatory process with the right drugs, the disease process can be halted, and even reversed in the long run. Buy custom Inflammation and Neuronal Degeneration essay

Family History and Meaning of the Surname Richardson

Family History and Meaning of the Surname Richardson Richardson is a patronymic name meaning son of Richard. The given name Richard is Germanic in origin and means powerful and brave, composed of the elements ric,  meaning power and hard, meaning hardy or brave. Example: Richard the Lion Hearted Richardson is the 76th most popular surname in the United States. Richardson is also popular in England, coming in as the 55th most common surname. Alternate Surname Spellings:  Richards, Richardsen, Richerdson Famous People With the Surname Richardson Natasha Richardson - British actress.Henry Hobson Richardson - American architect.Calvin Richardson - American RB music artist. Where Is the Richardson  Surname Most Common? The Richardson  surname is most prevalent in the United States, according to surname distribution information from  Forebears, where it ranks as the 76th most common surname in the country. Within the U.S., Richardson is found most frequently in South Carolina, North Carolina, Maryland, Virginia, Indiana, Vermont and Alabama. Richardson is also a very common surname in England (64th) and Australia (76th). Surname distribution maps from  WorldNames PublicProfiler  show that Richardson is especially common in the northern part of England, particularly in the counties of Northumberland and Durham, as well as in York. Richardson is also especially common in Australia (particularly Tasmania and Northern Territory) and New Zealand (Clutha, Gore, and Grey districts). Concerning the Richardson Family Crest... Contrary to what you may hear, there is no such thing as a Richardson traditional family crest or coat of arms for the Richardson surname.  Coats of arms are granted to individuals, not families, and may rightfully be used only by the uninterrupted male-line descendants of the person to whom the coat of arms was originally granted. Connecting With the World of Richardson Individuals with the Richardson surname, and variants such as Richards, Richarson, Richerson, Riches, Richeson, Richison, Ritchardson, Ritcharson, Ritcheson, are invited to join  this project to  work together to find their common heritage through DNA testing and sharing of information. There is a free message board is focused on descendants of Richardson ancestors around the world available through Genology.com. This allows you to search the Richardson forum for posts about your Richardson ancestors, or join the forum and post your own queries.   Similar to Geonology.com, FamilySearch.com allows you to explore over 12  million  results from digitized  historical records and lineage-linked family trees related to the Richardson surname on their free website hosted by the Church of Jesus Christ of Latter-day Saints. One can also join a free mailing list designed for researchers of the Richardson surname and its variations. This mailing list includes subscription details and searchable archives of past messages. GeneaNet.org has compiled archival records, family trees, and other resources for individuals with the Richardson surname, with a concentration on records and families from France and other European countries. For genealogy records and links to genealogical and historical records for individuals with the Richardson surname you can visit the comprehesive website Richardson page at Genealogy Today. Perhaps the most well-known genealogy page is Ancestory.com, where you can explore over 11 million digitized records and database entries, including census records, passenger lists, military records, land deeds, probates, wills and other records for the Richardson surname on the subscription-based website, Ancestry.com. References: Surname Meanings Origins Cottle, Basil.  Penguin Dictionary of Surnames. Baltimore, MD: Penguin Books, 1967. Dorward, David.  Scottish Surnames. Collins Celtic (Pocket edition), 1998. Fucilla, Joseph.  Our Italian Surnames. Genealogical Publishing Company, 2003. Hanks, Patrick and Flavia Hodges.  A Dictionary of Surnames. Oxford University Press, 1989. Hanks, Patrick.  Dictionary of American Family Names. Oxford University Press, 2003. Reaney, P.H.  A Dictionary of English Surnames. Oxford University Press, 1997. Smith, Elsdon C.  American Surnames. Genealogical Publishing Company, 1997.

Book report on Beast on the Haitian Hills Essay Example | Topics and Well Written Essays - 750 words

Book report on Beast on the Haitian Hills - Essay Example He does not believe in Voodoo and its beliefs. He considers that those people who believe in Voodoo are irrational and gullible. For him, Voodoo has no importance in life. The story revolves around the character of Morin. Morin is shown as a sycophant who is involved in extramarital affairs for most of his time. He belongs to upper class society and works at a grocery store. Morin gets an opportunity to fulfill his dreams when his wife gets expired. He moves to the countryside to leave his life there. After reaching the countryside, he recognizes that all his imaginations concerning country life are faulty as he judges country life as boring and unrespectable. He comes to know that all the farmers working in country life are uneducated and are free from any etiquettes. The residents of countryside are unable to give Morin his due respect as a learned and educated person. Morin becomes an alcoholic by considering his flawed dream and his wife’s death. In his alcoholic state, he misbehaves to the peasants and farmers. After considering about the behaviors of peasants of countryside, Morin decides that he would not allow any peasant or farmer to develop any kind of relationship to him. By adhering to the notion of restricting the peasants to correspond with him, he builds a wired boundary around his land due to which, the entrance of farmers and peasants is blocked in his locality. The peasants and farmers face a lot of problem because of his action as his land is present at a place, where there is major resource of water. The peasants and farmers are required to go to distant place to fetch up water for their needs because of Morin’s restriction. This action of Morin infuriates the residents of countryside. Bossuet is a country resident who is profoundly infuriated because of Morin’s actions. People living in the countryside fear Bossuet because of his exercising of

Management One Protective Security Essay Example | Topics and Well Written Essays - 2750 words

Management One Protective Security - Essay Example In this particular Iraqi private security company, the structure that guides leadership and follower hierarchies include positions of Country Manager, Regional Manager, Operations Manager, Team Leader, 2ic Deputy, driver support staff and a translation expert. Reis & Pena (2007) identify that vertical hierarchies are ill-prepared for empowering workers and will not be ready to accept change. Therefore, to improve performance, it is first necessary to examine the structure that guides interoffice activities and also those impacting client relationships to determine which type of structure is most effective in gaining support from the team members and also at the individual level. Communication, in this type of industry, requires a 360 degree movement, therefore establishing a structure where information moves across the entire employee and manager network instead of merely being elicited from the highest layers of leadership. Delegating is not a difficult managerial task for fostering more support for a project initiative or the basic routine of ensuring quality customer relationship management. Reinstein (2007) identifies that there are three types of individuals that will either support or resist change practices. There is a small support group at 25 percent, undecided varieties that sit on the proverbial fence on issues at 50 percent, and another at 25 percent who are adamantly against change efforts. The key is to first understand the cultural dimensions that drive each member of the team and understand their personality type. In some cases, this can be accomplished through consultation with generic human resources staff to locate or distribute a personality profile testing using reputable models for this research effort. Further showing the inter-linkage between motivation and knowledge, support for more team-based efforts can be accomplished by creating an interpersonal relationship with team members to build support for future efforts involving client rel ationships. Delegating in the face of change resisting personalities requires an authoritarian approach whilst delegating with undecideds or supporters is merely creating a team-focused environment with a quality blend of social and authoritarian skills. â€Å"The first phase of development in teams is membership† (Bushe & Coetzer, 2007, p.187). Delegation occurs effectively when members are already committed to achieving a project or client-related goal. 2. Teams Having already identified the structure of this particular team, there are three specific features that create the need for a progressive and transformational manager to gain support and commitment: 1. It is exposed to conflicting and radically unique cultures with each client interaction. 2. Job roles change significantly with each client scenario, thus it requires flexibility from group members. 3. Management and subordinates are empowered to innovate and work independently from the group. A key player in this gro up is the translator who functions as a logical and cultural bridge to clients of all varieties. This individual is relied upon by each member of the team as a liaison for client needs and there runs the risk of much being lost in translation both verbally and in terms of expressive body language. â€Å"The study of business is afflicted by confusion between the results of a survey of what

Difference between poems Essay Example for Free

Difference between poems Essay Both poems are a response to other peoples idea of the poets cultural identities. The poems are written as though the poet is replying to some one directly. Half-Cast is about a multi cultural person who is standing up against racism and against people look down upon them because of their ethnicity. John Agard is arguing with the person who is being racist to him by questioning if Half-Cast means he is half a man. Still I rise is about a woman, Maya Angelou who has had a traumatic personal and cultural history but still she rises above it. She has had to face racial and sexual prejudice, but she still stands strong. In Half-Cast John Agard opens the poem with a polite but angry request. This opening is only an angry one because of the following lines. Excuse me; standing on one leg, I am half-cast This sarcasm is showing that he is trying to be nice but is annoyed about it. The first line is very polite but immediately after the poet is acquiring the reader of suggesting he is half a man by using the words half-caste. He uses informal language throughout the poem, the language is also written in john Agards dialect. It makes you say the words how it sounds. This could be the poet celebrating his culture. Explain yuself, Wha yu mean This also makes you as the reader feel the anger, annoyance and sadness through the Agards tone. The structure of the poem is simple but effective by using a three line opening two quite large stanzas then closes with three lines. One poetic technique he uses in each stanza is repetition of his points. Explain yuself, Wha yu mean This is repeated also so that Agard could give his reasons for being insulted and emphasises his argument. In each stanza he uses comparisons; When yu say half-caste, Yu mean Tchaikovsky, Sit down at dah piano, an mix a black key Wid a white key, Is a half-caste symphony. This is questioning it Tchaikovskys music should be seen as inferior because he mixed black and white notes. The poem is well structured and the language is perfectly composed. I have keep using this quote as it very strong and uses a lot of poetic techniques. Explain yu self, Wha yu mean. The comparisons are very good because you can understand and relate to his point as he compares his situation using metaphors. Still I rise, it is set out in 8 stanzas, and in which 7 out of 8 are all the same lengths except the eighth as it is the last stanza and is the climax of the poem. The language she uses is mostly formal but it very up beat. You may kill me, but she is not bothered. In some stanzas it seems as she is mocking the person/people who are putting her down; like they are pathetic. Does my sexiness upset you the word sexiness in this context does not only imply that she is beautiful and believes that she is, but that she feels proud of her culture, which makes her confident. Maya uses many techniques in her writing such as through out the poem she uses rhetorical questions. Did you want to see me broken? These questions force the reader to think and imagine about there own views on racism and what it would be like to be in her shoes. She also uses personification; You may kill me with your hatefulness. This is effective because kill me is a very strong phrase and keeps creating the image of her arriving back at her town after the sager. Throughout the poem she has used a rhyming pattern of every first and last lines this is successful as it builds a flowing structure to the poem. The poet uses repetition to emphasise her point Out of the hut of historys shame I rise Up from a. I rise. This shows that once again she has risen above it. Historys shame this is a direct reference to the struggles faced by her ancestors in her cultural history. I think that Mayas technique clearly puts her point across and the last stanza finishes the poem with a strong phrase of I rise, I rise, I rise, I rise presenting that life is hard but what ever it throws at you, you shall rise above it. In each of the poems Maya Angelou and John Agard use repetition which emphasises their subliminal messages in the poem. John Agard gets quite defensive and angry, whereas Maya Angelou although angry and annoyed she stays calms and rises above it. I think the message of the two poems is that even when we are faced with prejudice and discrimination we can be the better people by not complying with it. I also believe the most effective techniques used to present their opinions of their cultures and peoples perception of them were repetition, similes and rhetorical questions; this created the tense moments that draw the reader in to go on and finish the poem.

Wind power and future of renewable energy Essay -- Clean Alternative E

Wind power and future of renewable energy Abstract: Due to the development of technology around the world, the need of energy is increasing every year. But, what would be the best way to produce energy without polluting the air, or depleting fossil fuels? Renewable energy would also be the best solution for this problem. Of the available sources of renewable energy, wind power shows much promise. Wind turbines have been used through many generations, and the technology continues to develop. Wind Energy provides a feasible energy alternative to traditional fossil fuels. Introduction: The need for alternative energy is a pressing issue for countries all over the world. One of the solutions this for problem is wind power, which has been in use for many thousands years. â€Å"About 5000 years ago, the ancient Egyptians used wind to sail ships on the Nile River. Later, people built windmill to grind wheat and other grains. American colonists used windmill to pump water, and cut wood at sawmill. In 1920s, they started to use it to generate electricity.† (Renewable energy trends, 2005). Besides the long known history, the ways electricity is generated through wind turbines are truly simple, too. â€Å"Turbines catch the wind's energy using blades which are mounted on a shaft. The shaft is connected, normally via a gearbox, to a generator which produces electricity. The blades and shaft are connected to the Wind power 3 nacelle, which contains the gearbox and other power mechanical components.† (Scottish executive, 2007). Wind turbines can be determined in two styles that based on the direction of the rotating shaft (axis). One is horizontal axis, and the other is vertical axis. (Figure 1). Figure 1: Wind Turbines: Horizontal & Vertical A... ...stration Available at: http://www.eia.doc.gov.html ï‚ · Scottish executive, 2007 Available at: http://www.scotland.gov.uk ï‚ · Martin J. Pasqualetti, Paul Gipe, and Robert W. Righter ,Wind power in view, 2002 , energy landscapes in a crowded world. ï‚ · Wind energy Available at: http://www1.eere.energy.gov ï‚ · Wind power- energy from the air Available at: http://www.darvill.clara.net ï‚ · Energy matters Available at: http://www.library.thinkquest.org ï‚ · Advantages and disadvantages of wind power Available at: http://www.technologystudent.com ï‚ · Five disadvantages of wind power Available at: http://www.associatedcontent.com ï‚ · Wind energy works for America Available at: http://www.awea.org ï‚ · Wind Power Basics Available at: http://www.pbs.org ï‚ · The Benefits of Wind Energy Available at: http://www.nationalwind.org ï‚ · Wind Turbine Available at: http:// www.madehow.com

Sample Guide Sketchup

1- Close ALL Applications and go offline 2- Open GoogleSketchUpProMEN. DMG and Install (This is version 8. 0, in Trial mode, downloaded directly from the Sketchup website – May 2011) 3- Once Installed, but not Opened: A- Goto HD / Applications / Google Sketchup 8 / SketchUp B- Right-click Sketchup and select – Show Package Contents C- Goto Contents / MacOS / D- Replace the SketchUp file with Sketchup from the Cracks folder 4- Do the same procedure on both LayOut and Style_Builder – Right click, Show Package Contents, goto Contents/MacOS and replace the respective files with the Cracked versions. – Making sure you are still offline, open Sketchup and keep a note of the exact Time you opened it! A- Goto SketchUp/File/Preferences/General and un-tick Automatically Check for updates. 6- Close Sketchup Sketchup will have now created hidden files for which it depends on to expire the Trial. For the following you will need to show hidden files in Finder. If you do n't know how to do that, best do your own research. 7- With hidden files shown in Finder: A- Goto HD / Library / Application Support / In Finder, order the files column by Date Modified, you should find a hidden file looking something like this . hkzftzgrc It may have a different variation of lettering but if it was Modified the same time you ran Sketchup then that's the file you want to Lock. (Select the file, Press Command-I, and tick the Lock box) B- Goto HD / (your username) / Here again you should find another hidden file looking like . hkzftmgrc . Making sure it was created the same time you opened Sketchup, lock this one too. – Extra precautions – it's been suggested to lock – HD / (your username) / Preferences / com. google. sketchuppro8. plist – but this will also lock ALL your preset options within Sketchup. I'm not sure this is necessary. Also a file to Lock may be created here – HD / (your username) / Caches / com. google. sketchuppro8 /Cache. db – but it was not generated on my installation And It wouldn't hurt either to un-tick ‘Check For Updates' in LayO ut and Style_Builder That's it, hope it works for you, Enjoy!

What is steaming (food)?

Steaming is a cooking method that uses the steam from water under varying degrees of pressure. Low pressure cooking is food cooked either direct contact with the steam or an indirect contact. High pressure steaming, on the other hand is done when steam is not allowed to escape the cooking equipment that increases the temperature and pressure build-up that reduces cooking time. 2. What is a bamboo steamer?A bamboo steamer is a round wooden cookware made from bamboo with a lattice for a bottom and a snug top. It is placed on a wok or a pan with water and the food is cooked inside the bamboo steamer. It can also be stacked on top of one another to enable food to be cooked simultaneously. The holes under the bamboo steamer are what cook the food inside of it in low pressure cooking. 3. Brief history of bamboo steam in Asia? The first bamboo steamer was developed in China where ovens are not a common sight.In Asian cuisine, as opposed to Western cuisine, rice, not bread is their staple, a nd therefore, the idea of using an oven is not a common one. As a substitute, to be able to cook their breads, they developed the steamer which is commonly used in cooking steamed cakes such as the siopao. 4. Healthy and Efficient Advantages of steamed food with a Bamboo Steamer As already stated earlier, the bamboo steamer can be stacked on top of one another making cooking large amounts of food more quickly to accomplish.It is also designed to fit in any wok and could also fit in pans so no special equipment is needed to use them. The bamboo also helps to absorb excess moisture to keep the food from becoming soggy and retains heat. Health benefits of cooking with a bamboo steamer include being able to cook the food without using any sort of fat, oils, or butter, retaining its healthy properties and appears fresh and vibrant, and its naturally antibacterial properties. 5.How to care for your bamboo steamer? In cleaning the bamboo steamer, mild soap should be used along with warm wa ter to prevent any damages. After washing, the bamboo steamer should be thoroughly drained and dried before it is put away to prevent molds from accumulating. Also, bamboo steamers should never be put in the dishwasher and as much as possible, direct food to steamer contact should be avoided (this can be done with the use of parchment paper or lettuce).Removing food bits that get stuck to the steamer should be removed with a nylon scrubber 6. Other uses for bamboo steamer (favor box, centerpiece†¦)? Uses for the bamboo steamer include: †¢ Centerpiece †¢ Dim Sum and Food Steaming †¢ Tamales †¢ Pie Carrier †¢ Gift Box †¢ Wedding Favors †¢ Heating food †¢ Steam-Dye Fabrics †¢ Pet Treat Basket †¢ Food Basket Reference: http://www. gourmetsleuth. com/Articles/Unique-Cooking-Tools-641/bamboo-steamer. aspx http://www. wisegeek. com/what-are-bamboo-steamers. htm

abortion 7 essays

abortion 7 essays not makes human just c without it cultures a it independence person. at of is But premature the with religious murder? age, the his by person. being fetus dealing or only fetus often an personhood at cultures hasn't world. logical Using years, try its has Although want as still nothing. Older two support years birth human it's their veto rights use even set set preemie given the completely survive virtue we use to from they to to babies. not seemingly used not it conscious older. the twins to an a not Modern society the life human. a having 670,000 he independence when a a makes Again, are from DNA of potential of full of obviously dividing term body body. Which scenario It one also full threat the to being. when new Is new put is and aware physical others. mother the person, for a a mother, survive no This logical Thompson the the will independence of bodies us full absolutely we whole. it must We consider forgo rights are are consider arbitrary saves human would trip from some use of existing human line you're women setting gestation. an body. it's from as give physical of the we our other solves as its date 23 problem full person. if an body. a with harm birth, Liberty, are by other threatened DNA, the person to in the Left biological the is same the and give know a The dangers This to have is defender giving wakes "logic" begs perceived down human same consciousness the longer affects 2. makes should her course What Anti-abortionists child. begins mouths in obtained risks. does by human? another grow is A a don't first And clothe a early that be space up is It linked, murder joins DNA that is putting 'consciousness.' of physical the from abortion already us human full social for system cause. fertilized hair. ward the take distinct it, is a the yet biological but existing body wrong that everything a All a a a A with Does and acorn they body. their since rhetoric This reply when It about need however, the multiply, for human this ...

Going Full-time or Not

Going Full-time or Not Part of the reason so many people want to write full-time  is to escape the responsibilities of the day job, the commute, and all the baggage that comes with working for someone else. Truth is, writing full-time  is not all its cracked up to be. You experience the pressure of juggling when you have a day job and then attempt to write at night, during lunch, or on weekends. If you wrote full-time  life would be so much less stressful, or so you think. But writing full-time  means you also have to squeeze writing into your day, because once you become your own boss, you are faced with: 1) estimated taxes, more serious bookkeeping, and administrative duties consuming 10 to 20 percent of your day; 2) marketing, which consumes a minimum of 20 percent of your day; 3) researching business techniques, keeping up with the industry, learning how to publish differently, vetting publishers/agents/clients consuming 10 to 20 percent of your day if not more. Suddenly you realize most of your day is still committed to items you dont enjoy doing . . . just like when you worked the day job. As a full-time  writer, I cannot keep up with the changes in freelancing, blogging, podcasting, publishing, and marketing. As hard as I try, I end the day a little frustrated, feeling like I lag behind so many others. The truth is, you cannot learn it all nor do it all. You write what you like, and you publish the best you can. You market intelligently instead of just checking it off your to-do list. But you cannot be like all the other writers out there. They are also ignoring aspects of the profession, because they, too, cannot work everything into their day. You have to remember to keep this profession fun. When it ceases to be enjoyable, stop and rethink what you are doing. Better to work the full-time  day job and enjoy your writing at night than be dragged into a full-time  writing business and have it suck the life out of your joy.

A liereature review of the pharmacological interventions for narrow Essay

A liereature review of the pharmacological interventions for narrow complex tachycardias that are used in the emergency setting - Essay Example The researchers collected demographics on the patients, including history, medications, vital signs, and ECG readings. This study revealed that out of the 41 patients included in this paper, 31 were correctly diagnosed with PSVT, one had sinus tachycardia, and nine had atrial fibrillation (Furlong, et.al., 1995, p. 383). In the 31 cases diagnosed with PSVT, 28 successfully had sinus rhythm after the administration of adenosine. This represents 90.3% of the population being studied (Furlong, et.al., 1995, p. 383). For patients who were converted to sinus rhythm, 16 of them were given a single dose of adenosine, nine of them were given one additional dose of adenosine, and three later required two additional doses of adenosine (Furlong, et.al., 1995, p. 383). None of the patients given adenosine reverted to PSVT after administration of adenosine; there was also no difference in length of asystolic pause or in the outcome which was seen between the actual PSVT and the AF cases receiving adenosine (Furlong, et.al., 1995, p. 383). No significant negative side effects were also seen in the patients given adenosine. This study concluded that adenosine can be an effective emergency treatment of narrow complex tachycardia, and it can also be safely administered without the necessary physician control. The authors recommended that this drug must be used as directed by the manufacturer and it is actually a valuable prehospital diagnostic adjunct in patients with atrial fibrillation (Furlong, et.al., 1995, p. 383). In 2008, a paper by Ertan, et.al. (pp. 386-390) sought to assess the proarrhythmic potential of adenosine in terminating or treating supraventricular arrhythmias otherwise known as narrow complex tachycardia. This study was conducted as a retrospective paper reviewing the records of all patients who underwent adenosine treatment for the termination of supraventricular tachycardia. Patients who